Blog

Explore our blog for insightful articles, research revelations, and creative ideas that inspire.

Quick turnaround CATI

Future Thinking - Quick turnaround CATI

Did you know that Future Thinking has its own CATI facility for telephone interviewing? Yes we do. For over 25 years we’ve undertaken surveys for clients from the public, private and not for profit sectors.

Did you know that we’ve made over two million calls in the last 12 months? Yes, 2.3 million in fact. We can undertake business to business and consumer work and reach mobiles as well as fixed lines.

We live in a digital world but when you need to contact a truly representative sample of the population (rather than an internet based one), telephone interviewing is still one of the most effective ways to do research.

Our quick turnaround CATI surveys can give you the actionable insights that you need and our researchers are on hand to help you every step of the way.

Do you want to know how we’ve helped clients move the dial?

  • We worked with a public sector body to evaluate an initiative devised to help pregnant mothers eat healthily and for mums, babies and toddlers to have access to fresh fruit and veg. We conducted 1,000 telephone interviews with pregnant women and mothers of children aged under four. The results gave the client vital information on the impact of the initiative, the factors that trigger behaviour change and the communication messages that will have the greatest impact on take up.
  • For a national charity we undertook telephone interviews with frontline staff to find out about their experiences with mental health issues. The research led to the introduction of a new service aimed at providing support for people whose job puts them in stressful and upsetting situations.
  • We undertake ongoing telephone interviewing in a large number of local authority areas to get feedback from all sections of the local community on essential services. Interviewing by telephone enable us to target specific geographical areas and to get valued feedback from residents who do not have access to the internet.

Want to know more? Give us a call!

Michael Wagstaff
Business Strategy Director
+44 (0) 7867 178 585

Share this article:TweetShareEmailPrint